How to Use Google Data Studio for Marketing Reports
Reporting and analytics are two essential components of a company’s marketing strategy. It provides you with the opportunity to adapt your strategy according to the reports. You can cut your losses and switch to a different strategy if you feel that the current marketing campaign isn’t going well, or you can use a strategy more… Read More
Marketing Strategies to Help You Market Your Rental Property
Even though rental properties can be a source of passive income, this doesn’t mean that they earn you money without any effort. The truth behind rental property profits is that they rely heavily on proper marketing. Market a Community, Not a Property Different target demographics value different amenities, but if there’s one thing that’s common… Read More
The Most In-Demand Marketing Skills in 2021
Today, more than ever, brands are prioritizing digital channels to connect with their target customers. And yes, digital marketing is all about communicating with your target market, understanding what resonates with them, and delivering such content in the best possible way. Here are the most in-demand digital marketing skills in 2021. 1. Search Engine Optimization… Read More
Marketing and Creation of New Generation Products in 2021
Before we get down to discussing the new generation products and most popular marketing trends in 2021, it is vital to understand what are the types of utilities in marketing. We can’t possibly talk about digital marketing industry trends without covering the basics. To put it simply, a utility in marketing is value. If you… Read More
6 Marketing Tricks Even Tech Students Should Be Aware of
If there is one mantra that stays relevant to every business, it is that knowing best does not always translate to selling best. The same applies to technology as well. Right from the conception, you are constantly trying to sell a product to partners, investors, clients, and consumers. In other words, marketing is an inevitable… Read More
How Does Marketing Automation Work? 7 Ways To Improve Your Sales With It
If you’re currently selling a product or service, then you already know that having a salesperson handle customer needs on a daily basis is still the most effective way of facilitating sales. Yet you know that a salesperson could only do so much in spreading awareness about your wares. You may have also heard about… Read More
Top Marketing Automation Tools That Will Save You a Huge Amount of Time and Effort
Marketing automation has helped a lot of businesses automate marketing processes by using different online tools. Most of these processes are routine and repetitive tasks that can be done without much thinking and brainstorming. These tasks can include sending out e-mails and newsletters, scheduling social media posts, and different ad campaigns. However, you need to… Read More
Creating a Great Lead Funnel – 9 Steps for Getting More Leads
Over 40% of businesses recognize that their marketing and sales strategies are outdated, and this could also be the case for you. If you’re using old tactics, you’re falling behind. But by learning how to develop a strong lead funnel, you have the chance to get your business back on its feet! Give your business… Read More
Is a Direct Mail Marketing Strategy Still Useful? 5 Reasons It Ain’t Dead Yet
As much as 90 percent of direct mail gets opened by recipients. That places direct mail among the top marketing tools worth your attention. For many brands who have embraced digital marketing, sending brochures, catalogs, and other types of direct mail assets can’t seem to deliver consistent results. Before you overlook the value of a… Read More
How Marketers Can Use Webinars to Grow Their Audience During the COVID-19 Crisis
The COVID-19 pandemic has fundamentally changed the way companies do business. Social distancing means that in-person promotional events are off the table, and this may be the case for some time. In spite of this crisis, however, there is still an opportunity for savvy marketers to establish and maintain connections. Many business owners are also… Read More