Top 10 Landing Page Hacks for Online Stores
Is your landing page generating enough conversion? If not, it is time to find out the reasons behind it. Maybe you are not doing enough testing. Or you should get a clear idea on which elements work better than others to make your pages highly rewarding. Landing pages are the first step that builds a… Read More
Six Site Improvements All Industrial Companies Should Make to Their Site
As an industrial company, you have special considerations to keep in mind when reaching site visitors and the public in general. Your audience is highly targeted, and the information you provide needs to thoroughly address any concerns and issues this target audience might encounter. The needs of an industrial website are vastly different than the… Read More
Why You Need a Separate Mobile Cache for your WordPress Site, And How Not Having One Killed My Client’s Rankings (for a little While)
I wanted to show you today why a mobile cache is so important. However, failing to have one doubled my mobile page load speed and led to a temporary decrease in rankings. That is before I fixed it and doubled my client’s traffic in the opposite direction. Separate mobile Cache The biggest bang for your… Read More
Easy Ways To Scale Your Website and Company Growth
So you created a thriving and growing business. First up, congratulations! It’s not easy to achieve product or service market fit in today’s competitive business environment. But before you rest up, you have an excellent opportunity to expand and grow your business. If you’re serious about this, then you’ve come to the right place. We’re going… Read More
How To Speed Test Your WordPress Website And Fix It If It’s Slow
A slowed loading WordPress site is annoying and will negatively impact the way viewers respond to your site. It will lead to slower conversion rates, it will lead to viewers leaving your site and checking out the competition, and it will lead to lost revenue. In a recent study by Aussie Hosting testing major hosting… Read More
Does Schema Markup Implementations Improve Your Organic Ranks
Many features change in SEO on a daily basis. Marketers are always alert to keep up with the newest algorithms to help maintain traffic on their websites. Failure to update your site with the latest SEO can cause a drop in the Organic Ranks. Applying the concepts of Schema Markup can guarantee you a top… Read More
Website Design Hacks That Turn Visitors into Paying Customers
Every business owner strives to have lots of website traffic, but traffic in itself isn’t important if those visitors don’t convert. Visitors should perform actions that you can value – and there is plenty that affects those conversions, website design being one important factor. Choice of Colors and Fonts When it comes to website and… Read More
Site Speed Impacts On Online Business & How to Improve it
Almost every online marketer agrees that speed is important for their online business, but exactly how big is its impact? Site speed is a key determiner of success for online businesses, something which the infographic below, courtesy to HostingTribunal.com, shows all too clearly. Did you know that: 53% of visitors leave a page that takes… Read More
The One Popup That Increased Their Conversions by 150%
Let’s talk about exit-intent popups. In general, this lead gen strategy gets a lot of bad press. Yet, as our experiments show, exit-intent popups is an incredibly easy-to-implement and effective conversion optimization tool. Our last experiment achieved a nearly 20% increase in order rates! Implementation is everything Typically, a popup will get a bad rap… Read More
WordPress SEO Mistakes that Can Wreck Your Website’s Conversion Rate
Just when you think you know everything about SEO or Search Engine Optimization, something happens and reminds you how complicated it can be. There are too many variables involved — so much that even experienced digital marketers overlook certain aspects of their WordPress SEO from time to time. But that’s to be expected. After all,… Read More