Did you know that the average attention span has decreased from 12 to 8 seconds?
With a few simple steps, you can be on your way to having an online space for your potential customers.
Analyze the Competition
The first step to building a website is to find out if your desired domain name is available.
If it isn’t, you have two options. You can purchase the domain from the current owner. Or, you can work around it by creating a domain name that includes your business name but might not be exactly the same.
You’ll need to do a Google search for similar businesses. Check out what domain name they’re using, their website design, whether they have a blog, and what products they’re selling.
Once you’ve sized up the competition, make notes on what you’ll do to stand out from the crowd. Apply your strategies accordingly.
Find the Right Design
Want to build a website but don’t know anything about web design? No problem. There are tons of ways to use a web builder dedicated to making the process as simple as possible if you choose to design your own website.
These sites include drag and drop elements that allow you to arrange your website just the way you’d like without any coding necessary. So, you don’t need to be a software engineer to build an amazing website.
You’ll also need to determine if you want to use a free or paid service. Free services might require you to have text linking back to their site at the bottom of the page. This is because these sites usually rely on advertising rather than paid subscriptions.
You can also choose to hire a web designer if you’re looking for a more customized experience. Make sure to take a look at their portfolio to see if they’ve done similar designs to what you’re envisioning for your site.
Ask for a mock design once you’ve put down a deposit on the project. This will save you and the designer a lot of time and hassle.
Test Your New Business Website
After you’ve done the research and selected a design, you’ll need to test your website. Make sure everything is functional so that you can create a positive experience for your customers.
Click all of the links to make sure they work. Scroll through each page and make sure the images load correctly.
If there are images that don’t load, make sure the “alt” text informs the user of what the image is about. Scroll over the dropdown or side menu to see if everything works properly.
Building a Website: The Breakdown
Creating a business website requires more than a few steps. The most important ones are comparison, design, and testing. This will ensure that your business website goes up without a hitch.
Have your domain but haven’t completed the site design yet? Keep browsing our site for more helpful information.