optimization

The One Popup That Increased Their Conversions by 150%

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Let’s talk about exit-intent popups. In general, this lead gen strategy gets a lot of bad press. Yet, as our experiments show, exit-intent popups is an incredibly easy-to-implement and effective conversion optimization tool. Our last experiment achieved a nearly 20% increase in order rates! Implementation is everything Typically, a popup will get a bad rap… Read More

WordPress SEO Mistakes that Can Wreck Your Website’s Conversion Rate

Published on by ; modified on August 24, 2018

Just when you think you know everything about SEO or Search Engine Optimization, something happens and reminds you how complicated it can be. There are too many variables involved — so much that even experienced digital marketers overlook certain aspects of their WordPress SEO from time to time. But that’s to be expected. After all,… Read More

How to Optimize a WordPress Database to Run Faster

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“If your business isn’t online, it doesn’t exist” was a common saying in the middle of the last decade. It was, is, and will be true, but it’s no longer enough. Nowadays, your business not only needs a website but it should load quickly on any mobile device. People aren’t patient enough to wait for… Read More