Nowadays, not only a young but an already well-known musician has definitely thought or wanted to buy plays on Spotify. And there are many reasons to do this.
After all, at the beginning of the journey on a platform like Spotify, it is very difficult to show yourself because you need to break through 1.2 million artists in order to be seen and appreciated. And buying plays will help algorithms see a budding artist and start promoting him.
It is also useful for famous artists to do this. Sometimes to maintain user reach, sometimes to gain attention. Indeed, sometimes your subscribers may not see any new composition, and you should remind them of you in this way. In any case, it is useful to do this from a future perspective.
You may ask why plays if there are many other options, such as followers, likes, downloads, etc. And here’s the reason.
First, a person who subscribes can unsubscribe after a while. Second, the subscriber may not listen to your music, which will ruin your statistics. If your listens don’t grow with your subscribers, then automatically, you will no longer be interested in Spotify.
The same is with the rest; likes can be removed, the song can be deleted. All this is short-lived. Plays remain forever. How can you remove them? That’s it. No way. A large number of plays is always useful for further development. Moreover, people who listen to your music may love it and become your subscribers. This way, you win on all fronts.
The main thing is, do not be afraid to take any action because it is better to try than to sit back and wait for your success. Any action you take, whether it be self-posting on social networks, promoting through family and friends, as well as buying plays, hiring a professional producer, analyzing statistics, and building tactics, all will help you become famous.
But the most successful will be using all of these tactics and combining them correctly. So you can understand what works well for you and what does not work. Thus, you will be able to figure it out yourself and will be able to hire only competent people for your team.
Knowledge in this area will always be useful to you. And most importantly, write cool tracks, develop, work, capture the attention of Spotify’s 350 million users and enjoy your popularity.