SEO vs SEM: What’s the Difference?
Ever since acronyms have been introduced to the business industry, people have quickly learned to master some terms. However, it can be tricky sometimes to the point that it causes confusion and alterations in definitions. Take SEO and SEM as an example. What is the difference between SEO and SEM? Search Engine Optimization (SEO) is… Read More
Want to Hire an SEO Agency? Read This First!
Most marketers are now aware of the importance of SEO. Essentially, SEO is used to optimize your business website, so it ranks the best on Search Engine Result Pages. Unless you have the time and want to learn things independently, hiring SEO Services is the best option for you. Working with an agency helps you… Read More
How Core Web Vitals Affect Your SEO
From May 2021, Core Web Vitals are set to become an important ranking factor. With this in mind, let’s explore in greater depth how this might affect your search engine optimisation (SEO) strategy. Core Web Vitals were introduced in 2020 and are specifically designed to measure precisely how users experience the visual stability, responsiveness, and… Read More
The Only SEO Checklist You’ll Need to Improve Your SEO and Rank at the Top
Getting more organic visitors to your site is of high importance for its success. No matter how high the quality of your content might be, without improving your SEO you’ll be significantly hindering your own chances at success. There are a few professionals on the market who can be considered as the best SEO companies… Read More
Do You Know How Artificial Intelligence Affects Your SEO?
A lot of people wonder if they need an SEO agency to drive traffic to their websites. The two main factors in making that decision are how much you know about the process, and how much time you are willing to devote to it. SEO is an ever-changing landscape that requires staying up-to-date, and artificial intelligence (AI) is currently… Read More
How to Handle Your Multilingual SEO
We’re all aware of how important SEO is when it comes to helping your online content rank higher in the organic search engine result pages. The higher your content ranks, the more search traffic it yields and the greater commercial success you’re likely to achieve. So, if you’re scratching your head wondering what multilingual SEO… Read More
Thinking Out Loud – How Voice Search Changed the SEO Playing Field
Google Assistant, Alexa, Siri. What do they all have in common? They’re all meant to be voice-activated, and help you with your inquires. While voice search is still relatively new, it’s been quite handy in times when you can’t be bothered to manually search for what you need. Why google manually “what’s the weather like… Read More
What Role Internal Linking Plays in an SEO Strategy
Just think about “SEO” or Search Engine Optimization and your mind will recall words like, ‘rankings’, ‘traffic’, and ‘long-term results’. Moreover, you can hear it whispering some familiar SEO tactics like – keyword optimization, long-form content, backlinking and local SEO. Maybe that is what we have been hearing all this time from SEO service companies… Read More
7 eCommerce SEO Best Practices That Will Boost Your Sales
If your eCommerce store doesn’t rank well in SERPs, attracting customers will be very difficult. Compared to other eCommerce marketing strategies, search engine optimization has the highest ROI, and yet, not many e-stores are set up with search engines in mind. Instead, they rely on paid ads and social media, which are great but require… Read More
The Complete On-Page SEO Checklist for Before You Publish Your Blog Post
As a savvy entrepreneur, you don’t need an introduction to the importance of having an active blog on your business website. Simply put, publishing high-quality content on your blog on a consistent basis is key to achieving top rankings on Google, establishing your brand’s thought leadership, generating new leads, providing value to your audience, and… Read More