We all know that every website has a particular look and feel about it. And this is intended to bring about certain kinds of emotions. The desire to act in different ways. This specificity applies to travel websites as much as anything else.
In the sections below, we will explore the latest in travel website design and new innovations that webmasters are coming up with in 2025.
Mobile-first designs
Mobile designs used to be an afterthought for webmasters. When websites first came about, the primary page that people would go to was generally on a PC. But with the proliferation of device types, webmasters have to think more broadly.
Travel sites are among the most mobile-centric. With statistics showing that the majority of bookings take place on mobiles, travel outfits are rapidly getting on board. Whether it is booking a flight to London, getting a taxi Italy, or buying a ticket on Amtrak, people are going to their phones first.
Immersive storytelling
What inspires people to travel more than anything is vivid depictions of what it is like to travel in other places. And the competition is getting greater and greater for creating appealing material. With social media being as popular as it is, people are already getting innumerable views of beautiful beaches, exotic restaurants, and all manner of other travel-related material on a daily basis.
So travel companies are definitely feeling the heat. And they are coming up with some great stuff:
- The use of virtual reality and augmented reality to bring places to life. There is nothing like getting a 3-D tour through the Amazon to make you feel like you are practically there. Did you ever wonder what the inside of the pyramids is like? A VR tour can show you in detail what every twist and turn of these ancient wonders is like.
- Drone footage and 360 degree videos. Did you ever dream of soaring over the Great Wall of China? Or getting a bird’s-eye view of Mount Everest? Well now you can get all of this thanks to advanced Drone and 250 degree video technology. It’s so good that some people almost want to skip the trip altogether.
- Interactive simulations. Have you ever wondered what being on a hot-air balloon ride would be like? Thanks to interactive technology that is now being used on travel websites, you can “sit” inside a virtual hot air balloon and actually control how you “move.” You might even get a bit seasick if you go too fast!
Improved and personalized designs
In terms of overall design, travel web designs are becoming sleeker, more visually appealing, and more personalized to individual preferences. Sites are increasingly programmed to understand your preferred destinations, activities, etc, thus simplifying the planning process.
And individual features such as interactive maps, greater linkage, and more complete information about things like sustainable travel are becoming much more readily available. Sites also increasingly have ratings available for individual places, so you know exactly what you will be getting where.
Get ready to fly!
With all this information at our fingertips these days, the travel planning experience is easier than ever. We know what we are getting into, have access to more in-depth information about places both famous and obscure, and have greater control over our web experience.
There are a few constants: when you travel, you should always be sure that you are covered in terms of transportation. So do yourself a favor and book GetTransfer for reliable trips to and from the airport wherever you fly. And also be sure to double-check your itinerary before you leave in case you’ve left something out. With that said, bon voyage!