
How a WooCommerce Shipping Plugin Doubled My Shipping Costs and the Debug Steps That Revealed a Hidden Tax Conflict
Running an eCommerce store is often a balancing act between optimizing shipping rates, maintaining profitability, and delivering exceptional customer experience. When I first built my WooCommerce store, little did I know that something as simple as a shipping plugin could cause shipping costs to balloon overnight. What followed was weeks of customer complaints, hidden fees,… Read More

How Mailchimp silently archived audiences during a billing glitch and the list-recovery method that restored subscriber history
In the world of email marketing, reliability and data integrity are paramount. For thousands of businesses relying on consistent communication with their subscribers, any disruption in contact data can have serious consequences. In late 2023, a quiet incident occurred on Mailchimp’s platform that affected a subset of users: a billing-related glitch that led to the… Read More

Key Elements That Make a Rebranding Project Truly Successful
Rebranding is one of the most challenging but rewarding endeavors a business can undertake. It involves a complete reinvention of how a company presents itself to the world. A successful rebrand can help a brand regain relevance, connect with new audiences, and reflect a more authentic identity. Not every rebranding effort achieves the desired results…. Read More

















